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Test #430 on
by
( ! ) Deprecated: ucfirst(): Passing null to parameter #1 ($string) of type string is deprecated in /home/jlahijani/Sites/goodui.org/site/ready.php on line 521 Call Stack # Time Memory Function Location 1 0.0000 473512 {main}( ) .../index.php:0 2 0.0580 2282760 ProcessWire\Wire->__call( $method = 'execute', $arguments = [0 => TRUE] ) .../index.php:56 3 0.0580 2282760 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\ProcessPageView { }, $method = 'execute', $arguments = [0 => TRUE], $type = ??? ) .../Wire.php:484 4 0.0580 2283176 ProcessWire\Wire->_callMethod( $method = '___execute', $arguments = [0 => TRUE] ) .../WireHooks.php:952 5 0.0580 2283176 ProcessWire\ProcessPageView->___execute( $internal = TRUE ) .../Wire.php:416 6 0.0609 2297976 ProcessWire\ProcessPageView->renderPage( $page = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $request = class ProcessWire\PagesRequest { } ) .../ProcessPageView.module:114 7 0.0733 2332216 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../ProcessPageView.module:184 8 0.0733 2332216 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 9 0.0734 2334176 ProcessWire\Wire->__call( $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:1060 10 0.0734 2334176 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\PageRender { public $data = ['clearCache' => 1] }, $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }], $type = ??? ) .../Wire.php:484 11 0.0734 2334592 ProcessWire\Wire->_callMethod( $method = '___renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:952 12 0.0734 2334592 ProcessWire\PageRender->___renderPage( $event = class ProcessWire\HookEvent { public $data = ['object' => class ProcessWire\Page { ... }, 'method' => 'render', 'arguments' => [...], 'return' => NULL, 'replace' => FALSE, 'options' => [...], 'id' => 'Page:100.0:render', 'cancelHooks' => FALSE, 'when' => 'after'] } ) .../Wire.php:416 13 0.0740 2335128 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../PageRender.module:575 14 0.0740 2335128 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['wire' => class ProcessWire\ProcessWire { ... }, 'classLoader' => class ProcessWire\WireClassLoader { ... }, 'hooks' => class ProcessWire\WireHooks { ... }, 'config' => class ProcessWire\Config { ... }, 'notices' => class ProcessWire\Notices { ... }, 'urls' => class ProcessWire\Paths { ... }, 'log' => class ProcessWire\WireLog { ... }, 'sanitizer' => class ProcessWire\Sanitizer { ... }, 'datetime' => class ProcessWire\WireDateTime { ... }, 'files' => class ProcessWire\WireFileTools { ... }, 'mail' => class ProcessWire\WireMailTools { ... }, 'database' => class ProcessWire\WireDatabasePDO { ... }, 'db' => class ProcessWire\DatabaseMysqli { ... }, 'cache' => class ProcessWire\WireCache { ... }, 'modules' => class ProcessWire\Modules { ... }, 'procache' => class ProcessWire\ProCache { ... }, 'fieldtypes' => class ProcessWire\Fieldtypes { ... }, 'fields' => class ProcessWire\Fields { ... }, 'fieldgroups' => class ProcessWire\Fieldgroups { ... }, 'templates' => class ProcessWire\Templates { ... }, 'pages' => class ProcessWire\Pages { ... }, 'permissions' => class ProcessWire\Permissions { ... }, 'roles' => class ProcessWire\Roles { ... }, 'users' => class ProcessWire\Users { ... }, 'user' => class ProcessWire\User { ... }, 'session' => class ProcessWire\Session { ... }, 'input' => class ProcessWire\WireInput { ... }, 'buster' => class ProcessWire\ProCacheBuster { ... }, 'process' => class ProcessWire\ProcessPageView { ... }, 'page' => class ProcessWire\Page { ... }, 'options' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 15 0.0741 2336480 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 16 0.0741 2336480 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 17 0.0742 2357040 require( '/home/jlahijani/Sites/goodui.org/site/templates/tests.php ) .../TemplateFile.php:328 18 0.5461 4078344 ProcessWire\wireRenderFile( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = ??? ) .../tests.php:54 19 0.5461 4078344 ProcessWire\WireFileTools->render( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = [] ) .../Functions.php:517 20 0.5461 4080240 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 21 0.5461 4080240 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['recentTestsPerPage' => 20, 'pages' => class ProcessWire\Pages { ... }, 'tenPageArray' => class ProcessWire\PageArray { ... }, 'seenPageArray' => class ProcessWire\PageArray { ... }, 'segments' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 22 0.5462 4080656 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 23 0.5462 4080656 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 24 0.5462 4107336 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/recent-tests.php ) .../TemplateFile.php:328 25 1.1367 4807088 ProcessWire\wireRenderFile( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 10579; public $name = '430'; public $parent = '/tests/'; public $template = 'test'; public $number = 430; public $full_name = ''; public $tags = [...]; public $metric_repeater = '(RepeaterPageArray) 10583|10584'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = ??? ) .../recent-tests.php:206 26 1.1367 4807088 ProcessWire\WireFileTools->render( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 10579; public $name = '430'; public $parent = '/tests/'; public $template = 'test'; public $number = 430; public $full_name = ''; public $tags = [...]; public $metric_repeater = '(RepeaterPageArray) 10583|10584'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = [] ) .../Functions.php:517 27 1.1368 4809096 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 28 1.1368 4809096 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['test' => class ProcessWire\Page { ... }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 29 1.1368 4809512 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 30 1.1368 4809512 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 31 1.1369 4830208 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/test-kicker.php ) .../TemplateFile.php:328 32 1.1385 4831952 ProcessWire\urlFormatter( $url = '', $length = 20 ) .../test-kicker.php:7 33 1.1385 4831952 ucfirst( $string = NULL ) .../ready.php:521 
Jakub Linowski Tested Pattern #26: Cart Reminder In Test #430
In this experiment, up to 5 recently viewed product pages would appear on the left hand navigation. The idea was to make it easier for users get back to what they were looking at in case they were browsing. These recently viewed products were not visibile in the control. Impact on adds-to-cart and completed transactions was measured.
Test #429 on
Snocks.com
by
Melina Hess
Aug 16, 2022
Mobile
Desktop
Product
Melina Hess Tested Pattern #121: Free Shipping In Test #429 On Snocks.com
Upon clicking the Add-To-Cart button, the button label changed to a cheering message which congratulated the user on his choice and ensuring that shipping is free. Translation: "Good choice. Your shipping and returns are free."
Test #425 on
by
( ! ) Deprecated: ucfirst(): Passing null to parameter #1 ($string) of type string is deprecated in /home/jlahijani/Sites/goodui.org/site/ready.php on line 521 Call Stack # Time Memory Function Location 1 0.0000 473512 {main}( ) .../index.php:0 2 0.0580 2282760 ProcessWire\Wire->__call( $method = 'execute', $arguments = [0 => TRUE] ) .../index.php:56 3 0.0580 2282760 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\ProcessPageView { }, $method = 'execute', $arguments = [0 => TRUE], $type = ??? ) .../Wire.php:484 4 0.0580 2283176 ProcessWire\Wire->_callMethod( $method = '___execute', $arguments = [0 => TRUE] ) .../WireHooks.php:952 5 0.0580 2283176 ProcessWire\ProcessPageView->___execute( $internal = TRUE ) .../Wire.php:416 6 0.0609 2297976 ProcessWire\ProcessPageView->renderPage( $page = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $request = class ProcessWire\PagesRequest { } ) .../ProcessPageView.module:114 7 0.0733 2332216 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../ProcessPageView.module:184 8 0.0733 2332216 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 9 0.0734 2334176 ProcessWire\Wire->__call( $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:1060 10 0.0734 2334176 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\PageRender { public $data = ['clearCache' => 1] }, $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }], $type = ??? ) .../Wire.php:484 11 0.0734 2334592 ProcessWire\Wire->_callMethod( $method = '___renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:952 12 0.0734 2334592 ProcessWire\PageRender->___renderPage( $event = class ProcessWire\HookEvent { public $data = ['object' => class ProcessWire\Page { ... }, 'method' => 'render', 'arguments' => [...], 'return' => NULL, 'replace' => FALSE, 'options' => [...], 'id' => 'Page:100.0:render', 'cancelHooks' => FALSE, 'when' => 'after'] } ) .../Wire.php:416 13 0.0740 2335128 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../PageRender.module:575 14 0.0740 2335128 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['wire' => class ProcessWire\ProcessWire { ... }, 'classLoader' => class ProcessWire\WireClassLoader { ... }, 'hooks' => class ProcessWire\WireHooks { ... }, 'config' => class ProcessWire\Config { ... }, 'notices' => class ProcessWire\Notices { ... }, 'urls' => class ProcessWire\Paths { ... }, 'log' => class ProcessWire\WireLog { ... }, 'sanitizer' => class ProcessWire\Sanitizer { ... }, 'datetime' => class ProcessWire\WireDateTime { ... }, 'files' => class ProcessWire\WireFileTools { ... }, 'mail' => class ProcessWire\WireMailTools { ... }, 'database' => class ProcessWire\WireDatabasePDO { ... }, 'db' => class ProcessWire\DatabaseMysqli { ... }, 'cache' => class ProcessWire\WireCache { ... }, 'modules' => class ProcessWire\Modules { ... }, 'procache' => class ProcessWire\ProCache { ... }, 'fieldtypes' => class ProcessWire\Fieldtypes { ... }, 'fields' => class ProcessWire\Fields { ... }, 'fieldgroups' => class ProcessWire\Fieldgroups { ... }, 'templates' => class ProcessWire\Templates { ... }, 'pages' => class ProcessWire\Pages { ... }, 'permissions' => class ProcessWire\Permissions { ... }, 'roles' => class ProcessWire\Roles { ... }, 'users' => class ProcessWire\Users { ... }, 'user' => class ProcessWire\User { ... }, 'session' => class ProcessWire\Session { ... }, 'input' => class ProcessWire\WireInput { ... }, 'buster' => class ProcessWire\ProCacheBuster { ... }, 'process' => class ProcessWire\ProcessPageView { ... }, 'page' => class ProcessWire\Page { ... }, 'options' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 15 0.0741 2336480 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 16 0.0741 2336480 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 17 0.0742 2357040 require( '/home/jlahijani/Sites/goodui.org/site/templates/tests.php ) .../TemplateFile.php:328 18 0.5461 4078344 ProcessWire\wireRenderFile( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = ??? ) .../tests.php:54 19 0.5461 4078344 ProcessWire\WireFileTools->render( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = [] ) .../Functions.php:517 20 0.5461 4080240 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 21 0.5461 4080240 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['recentTestsPerPage' => 20, 'pages' => class ProcessWire\Pages { ... }, 'tenPageArray' => class ProcessWire\PageArray { ... }, 'seenPageArray' => class ProcessWire\PageArray { ... }, 'segments' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 22 0.5462 4080656 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 23 0.5462 4080656 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 24 0.5462 4107336 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/recent-tests.php ) .../TemplateFile.php:328 25 1.2577 4938144 ProcessWire\wireRenderFile( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 10381; public $name = '425'; public $parent = '/tests/'; public $template = 'test'; public $number = 425; public $full_name = ''; public $tags = '8381'; public $metric_repeater = '(RepeaterPageArray) 10385|10386'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = ??? ) .../recent-tests.php:206 26 1.2577 4938144 ProcessWire\WireFileTools->render( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 10381; public $name = '425'; public $parent = '/tests/'; public $template = 'test'; public $number = 425; public $full_name = ''; public $tags = '8381'; public $metric_repeater = '(RepeaterPageArray) 10385|10386'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = [] ) .../Functions.php:517 27 1.2577 4940152 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 28 1.2577 4940152 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['test' => class ProcessWire\Page { ... }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 29 1.2578 4940568 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 30 1.2578 4940568 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 31 1.2578 4961264 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/test-kicker.php ) .../TemplateFile.php:328 32 1.2592 4963008 ProcessWire\urlFormatter( $url = '', $length = 20 ) .../test-kicker.php:7 33 1.2592 4963008 ucfirst( $string = NULL ) .../ready.php:521
Jakub Linowski Tested Pattern #41: Sticky Call To Action In Test #425
In this experiment, the complete buy box on a product detail page, floated along as users scrolled through the long screen. The variation made sure the product choice and order now button was always visible. Impact on adds-to-cart and sales was measured.
Test #421 on
Amazon.com
by
Marika Francisco Tested Pattern #43: Long Titles In Test #421 On Amazon.com
Fluke is an industrial manufacterer of measurement and calibration devices and they ran a test on their Amazon store for a series of their prodcts. Instead of using short product names, they tested longer and more descriptive ones. Impact was measured on sales.
Test #420 on
Designlab.com
by
Daniel Shapiro
Jul 12, 2022
Desktop
Mobile
Product
Daniel Shapiro Tested Pattern #115: Pricing Comparison Table In Test #420 On Designlab.com
In this experiment, pricing plans were laid out horizontally for easier comparison. In the variation, most of the plan benefits, features and differences were also referenced using a single lable that was left-aligned. The idea was to make the variables aligned and therefore more comparable.
This pricing table appeared at the bottom of a long design program landing page. Impact on leads and applications was measured.
Test #416 on
Designlab.com
by
Daniel Shapiro
Jun 20, 2022
Desktop
Mobile
Product
Daniel Shapiro Tested Pattern #105: Lead Magnets In Test #416 On Designlab.com
In this experiment, copy was added which communicated that students signing up for a course would receive extra design resources (the lead magnet). This was added in multiple states of the course page. Impact on lead generation and enrollment was measured.
Test #411 on
by
( ! ) Deprecated: ucfirst(): Passing null to parameter #1 ($string) of type string is deprecated in /home/jlahijani/Sites/goodui.org/site/ready.php on line 521 Call Stack # Time Memory Function Location 1 0.0000 473512 {main}( ) .../index.php:0 2 0.0580 2282760 ProcessWire\Wire->__call( $method = 'execute', $arguments = [0 => TRUE] ) .../index.php:56 3 0.0580 2282760 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\ProcessPageView { }, $method = 'execute', $arguments = [0 => TRUE], $type = ??? ) .../Wire.php:484 4 0.0580 2283176 ProcessWire\Wire->_callMethod( $method = '___execute', $arguments = [0 => TRUE] ) .../WireHooks.php:952 5 0.0580 2283176 ProcessWire\ProcessPageView->___execute( $internal = TRUE ) .../Wire.php:416 6 0.0609 2297976 ProcessWire\ProcessPageView->renderPage( $page = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $request = class ProcessWire\PagesRequest { } ) .../ProcessPageView.module:114 7 0.0733 2332216 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../ProcessPageView.module:184 8 0.0733 2332216 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 9 0.0734 2334176 ProcessWire\Wire->__call( $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:1060 10 0.0734 2334176 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\PageRender { public $data = ['clearCache' => 1] }, $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }], $type = ??? ) .../Wire.php:484 11 0.0734 2334592 ProcessWire\Wire->_callMethod( $method = '___renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:952 12 0.0734 2334592 ProcessWire\PageRender->___renderPage( $event = class ProcessWire\HookEvent { public $data = ['object' => class ProcessWire\Page { ... }, 'method' => 'render', 'arguments' => [...], 'return' => NULL, 'replace' => FALSE, 'options' => [...], 'id' => 'Page:100.0:render', 'cancelHooks' => FALSE, 'when' => 'after'] } ) .../Wire.php:416 13 0.0740 2335128 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../PageRender.module:575 14 0.0740 2335128 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['wire' => class ProcessWire\ProcessWire { ... }, 'classLoader' => class ProcessWire\WireClassLoader { ... }, 'hooks' => class ProcessWire\WireHooks { ... }, 'config' => class ProcessWire\Config { ... }, 'notices' => class ProcessWire\Notices { ... }, 'urls' => class ProcessWire\Paths { ... }, 'log' => class ProcessWire\WireLog { ... }, 'sanitizer' => class ProcessWire\Sanitizer { ... }, 'datetime' => class ProcessWire\WireDateTime { ... }, 'files' => class ProcessWire\WireFileTools { ... }, 'mail' => class ProcessWire\WireMailTools { ... }, 'database' => class ProcessWire\WireDatabasePDO { ... }, 'db' => class ProcessWire\DatabaseMysqli { ... }, 'cache' => class ProcessWire\WireCache { ... }, 'modules' => class ProcessWire\Modules { ... }, 'procache' => class ProcessWire\ProCache { ... }, 'fieldtypes' => class ProcessWire\Fieldtypes { ... }, 'fields' => class ProcessWire\Fields { ... }, 'fieldgroups' => class ProcessWire\Fieldgroups { ... }, 'templates' => class ProcessWire\Templates { ... }, 'pages' => class ProcessWire\Pages { ... }, 'permissions' => class ProcessWire\Permissions { ... }, 'roles' => class ProcessWire\Roles { ... }, 'users' => class ProcessWire\Users { ... }, 'user' => class ProcessWire\User { ... }, 'session' => class ProcessWire\Session { ... }, 'input' => class ProcessWire\WireInput { ... }, 'buster' => class ProcessWire\ProCacheBuster { ... }, 'process' => class ProcessWire\ProcessPageView { ... }, 'page' => class ProcessWire\Page { ... }, 'options' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 15 0.0741 2336480 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 16 0.0741 2336480 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 17 0.0742 2357040 require( '/home/jlahijani/Sites/goodui.org/site/templates/tests.php ) .../TemplateFile.php:328 18 0.5461 4078344 ProcessWire\wireRenderFile( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = ??? ) .../tests.php:54 19 0.5461 4078344 ProcessWire\WireFileTools->render( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = [] ) .../Functions.php:517 20 0.5461 4080240 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 21 0.5461 4080240 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['recentTestsPerPage' => 20, 'pages' => class ProcessWire\Pages { ... }, 'tenPageArray' => class ProcessWire\PageArray { ... }, 'seenPageArray' => class ProcessWire\PageArray { ... }, 'segments' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 22 0.5462 4080656 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 23 0.5462 4080656 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 24 0.5462 4107336 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/recent-tests.php ) .../TemplateFile.php:328 25 1.4463 5178144 ProcessWire\wireRenderFile( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 9901; public $name = '411'; public $parent = '/tests/'; public $template = 'test'; public $number = 411; public $full_name = ''; public $tags = '2987'; public $metric_repeater = '(RepeaterPageArray) 9905|9906'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = ??? ) .../recent-tests.php:206 26 1.4463 5178144 ProcessWire\WireFileTools->render( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 9901; public $name = '411'; public $parent = '/tests/'; public $template = 'test'; public $number = 411; public $full_name = ''; public $tags = '2987'; public $metric_repeater = '(RepeaterPageArray) 9905|9906'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = [] ) .../Functions.php:517 27 1.4463 5180152 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 28 1.4463 5180152 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['test' => class ProcessWire\Page { ... }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 29 1.4463 5180568 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 30 1.4463 5180568 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 31 1.4464 5201264 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/test-kicker.php ) .../TemplateFile.php:328 32 1.4477 5203008 ProcessWire\urlFormatter( $url = '', $length = 20 ) .../test-kicker.php:7 33 1.4477 5203008 ucfirst( $string = NULL ) .../ready.php:521 
Ayat Shukairy Tested Pattern #126: Bottom Or Left Thumbnails In Test #411
Bottom aligned thumbnails were shifted to the left side on a product image. Doing so, also shifted the product descriptions a little higher. Impact on adds-to-cart and total transactions was measured.
Test #408 on
by
( ! ) Deprecated: ucfirst(): Passing null to parameter #1 ($string) of type string is deprecated in /home/jlahijani/Sites/goodui.org/site/ready.php on line 521 Call Stack # Time Memory Function Location 1 0.0000 473512 {main}( ) .../index.php:0 2 0.0580 2282760 ProcessWire\Wire->__call( $method = 'execute', $arguments = [0 => TRUE] ) .../index.php:56 3 0.0580 2282760 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\ProcessPageView { }, $method = 'execute', $arguments = [0 => TRUE], $type = ??? ) .../Wire.php:484 4 0.0580 2283176 ProcessWire\Wire->_callMethod( $method = '___execute', $arguments = [0 => TRUE] ) .../WireHooks.php:952 5 0.0580 2283176 ProcessWire\ProcessPageView->___execute( $internal = TRUE ) .../Wire.php:416 6 0.0609 2297976 ProcessWire\ProcessPageView->renderPage( $page = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $request = class ProcessWire\PagesRequest { } ) .../ProcessPageView.module:114 7 0.0733 2332216 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../ProcessPageView.module:184 8 0.0733 2332216 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 9 0.0734 2334176 ProcessWire\Wire->__call( $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:1060 10 0.0734 2334176 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\PageRender { public $data = ['clearCache' => 1] }, $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }], $type = ??? ) .../Wire.php:484 11 0.0734 2334592 ProcessWire\Wire->_callMethod( $method = '___renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:952 12 0.0734 2334592 ProcessWire\PageRender->___renderPage( $event = class ProcessWire\HookEvent { public $data = ['object' => class ProcessWire\Page { ... }, 'method' => 'render', 'arguments' => [...], 'return' => NULL, 'replace' => FALSE, 'options' => [...], 'id' => 'Page:100.0:render', 'cancelHooks' => FALSE, 'when' => 'after'] } ) .../Wire.php:416 13 0.0740 2335128 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../PageRender.module:575 14 0.0740 2335128 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['wire' => class ProcessWire\ProcessWire { ... }, 'classLoader' => class ProcessWire\WireClassLoader { ... }, 'hooks' => class ProcessWire\WireHooks { ... }, 'config' => class ProcessWire\Config { ... }, 'notices' => class ProcessWire\Notices { ... }, 'urls' => class ProcessWire\Paths { ... }, 'log' => class ProcessWire\WireLog { ... }, 'sanitizer' => class ProcessWire\Sanitizer { ... }, 'datetime' => class ProcessWire\WireDateTime { ... }, 'files' => class ProcessWire\WireFileTools { ... }, 'mail' => class ProcessWire\WireMailTools { ... }, 'database' => class ProcessWire\WireDatabasePDO { ... }, 'db' => class ProcessWire\DatabaseMysqli { ... }, 'cache' => class ProcessWire\WireCache { ... }, 'modules' => class ProcessWire\Modules { ... }, 'procache' => class ProcessWire\ProCache { ... }, 'fieldtypes' => class ProcessWire\Fieldtypes { ... }, 'fields' => class ProcessWire\Fields { ... }, 'fieldgroups' => class ProcessWire\Fieldgroups { ... }, 'templates' => class ProcessWire\Templates { ... }, 'pages' => class ProcessWire\Pages { ... }, 'permissions' => class ProcessWire\Permissions { ... }, 'roles' => class ProcessWire\Roles { ... }, 'users' => class ProcessWire\Users { ... }, 'user' => class ProcessWire\User { ... }, 'session' => class ProcessWire\Session { ... }, 'input' => class ProcessWire\WireInput { ... }, 'buster' => class ProcessWire\ProCacheBuster { ... }, 'process' => class ProcessWire\ProcessPageView { ... }, 'page' => class ProcessWire\Page { ... }, 'options' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 15 0.0741 2336480 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 16 0.0741 2336480 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 17 0.0742 2357040 require( '/home/jlahijani/Sites/goodui.org/site/templates/tests.php ) .../TemplateFile.php:328 18 0.5461 4078344 ProcessWire\wireRenderFile( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = ??? ) .../tests.php:54 19 0.5461 4078344 ProcessWire\WireFileTools->render( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = [] ) .../Functions.php:517 20 0.5461 4080240 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 21 0.5461 4080240 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['recentTestsPerPage' => 20, 'pages' => class ProcessWire\Pages { ... }, 'tenPageArray' => class ProcessWire\PageArray { ... }, 'seenPageArray' => class ProcessWire\PageArray { ... }, 'segments' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 22 0.5462 4080656 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 23 0.5462 4080656 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 24 0.5462 4107336 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/recent-tests.php ) .../TemplateFile.php:328 25 1.5049 5247296 ProcessWire\wireRenderFile( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 9855; public $name = '408'; public $parent = '/tests/'; public $template = 'test'; public $number = 408; public $full_name = ''; public $tags = [...]; public $metric_repeater = '(RepeaterPageArray) 9859|9860'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = ??? ) .../recent-tests.php:206 26 1.5049 5247296 ProcessWire\WireFileTools->render( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 9855; public $name = '408'; public $parent = '/tests/'; public $template = 'test'; public $number = 408; public $full_name = ''; public $tags = [...]; public $metric_repeater = '(RepeaterPageArray) 9859|9860'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = [] ) .../Functions.php:517 27 1.5049 5249304 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 28 1.5049 5249304 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['test' => class ProcessWire\Page { ... }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 29 1.5050 5249720 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 30 1.5050 5249720 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 31 1.5050 5270416 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/test-kicker.php ) .../TemplateFile.php:328 32 1.5064 5272160 ProcessWire\urlFormatter( $url = '', $length = 20 ) .../test-kicker.php:7 33 1.5064 5272160 ucfirst( $string = NULL ) .../ready.php:521
Jakub Linowski Tested Pattern #67: Currency & Taxes In Test #408
Here is a very simple experiment where CDN currency copy was appended to prices being shown on a Canadian ecommerce site. Additional copy ("from Canada") was appended to an existing shipping message.
Test #407 on
Snocks.com
by
Melina Hess
Apr 22, 2022
Desktop
Mobile
Product
Melina Hess Tested Pattern #125: Unit Prices In Test #407 On Snocks.com
Here is an experiment with an added "price per pair" in the context of products with multiple items (packs).A high contrast badge-like copy was appended underneath the price which translates to "only $X per item". Impact on sales was measured.
Test #406 on
Chaos.com
by
Velin Penev
Apr 12, 2022
Desktop
Mobile
Product
Velin Penev Tested Pattern #112: Lower Price Frames In Test #406 On Chaos.com
In this experiment, the pricing of three software plans was consistently framed into a more comparable monthly context. Whereas the control version only showed the total prices for each plan, the variation showed both the total and monthly prices. Impact on sales was measured.
Test #402 on
Snocks.com
by
Melina Hess
Mar 25, 2022
Mobile
Product
Melina Hess Tested Pattern #103: Money Back Guarantee In Test #402 On Snocks.com
In this experiment on a product screen, a message about quality (from the founders) was reformatted to reinforce the "Anti Hole Guarantee" (in the context of socks). The founders were also made more prominent and their signature added as well. Interestingly, the actual guarantee copy (and its important detail about a 6 month product replacement) was present further down on both the control and variation.
The translation of the new copy (Google Translate) reads:
Since we founded SNOCKS, the quality and comfort of our products have always been our top priority. Why? When we both were still studying, we didn't have the money to buy new socks & underpants every 1-2 months. That's why it was clear to us from the start that we wanted to sell quality products that are also extremely comfortable. And just in case something goes wrong, we have decided to introduce an anti-hole guarantee.
Test #397 on
Snocks.com
by
Melina Hess
Feb 24, 2022
Mobile
Product
Melina Hess Tested Pattern #121: Free Shipping In Test #397 On Snocks.com
In this experiment a "Free Shipping & Returns" message was added just below the price information.
Test #395 on
by
( ! ) Deprecated: ucfirst(): Passing null to parameter #1 ($string) of type string is deprecated in /home/jlahijani/Sites/goodui.org/site/ready.php on line 521 Call Stack # Time Memory Function Location 1 0.0000 473512 {main}( ) .../index.php:0 2 0.0580 2282760 ProcessWire\Wire->__call( $method = 'execute', $arguments = [0 => TRUE] ) .../index.php:56 3 0.0580 2282760 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\ProcessPageView { }, $method = 'execute', $arguments = [0 => TRUE], $type = ??? ) .../Wire.php:484 4 0.0580 2283176 ProcessWire\Wire->_callMethod( $method = '___execute', $arguments = [0 => TRUE] ) .../WireHooks.php:952 5 0.0580 2283176 ProcessWire\ProcessPageView->___execute( $internal = TRUE ) .../Wire.php:416 6 0.0609 2297976 ProcessWire\ProcessPageView->renderPage( $page = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $request = class ProcessWire\PagesRequest { } ) .../ProcessPageView.module:114 7 0.0733 2332216 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../ProcessPageView.module:184 8 0.0733 2332216 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 9 0.0734 2334176 ProcessWire\Wire->__call( $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:1060 10 0.0734 2334176 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\PageRender { public $data = ['clearCache' => 1] }, $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }], $type = ??? ) .../Wire.php:484 11 0.0734 2334592 ProcessWire\Wire->_callMethod( $method = '___renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:952 12 0.0734 2334592 ProcessWire\PageRender->___renderPage( $event = class ProcessWire\HookEvent { public $data = ['object' => class ProcessWire\Page { ... }, 'method' => 'render', 'arguments' => [...], 'return' => NULL, 'replace' => FALSE, 'options' => [...], 'id' => 'Page:100.0:render', 'cancelHooks' => FALSE, 'when' => 'after'] } ) .../Wire.php:416 13 0.0740 2335128 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../PageRender.module:575 14 0.0740 2335128 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['wire' => class ProcessWire\ProcessWire { ... }, 'classLoader' => class ProcessWire\WireClassLoader { ... }, 'hooks' => class ProcessWire\WireHooks { ... }, 'config' => class ProcessWire\Config { ... }, 'notices' => class ProcessWire\Notices { ... }, 'urls' => class ProcessWire\Paths { ... }, 'log' => class ProcessWire\WireLog { ... }, 'sanitizer' => class ProcessWire\Sanitizer { ... }, 'datetime' => class ProcessWire\WireDateTime { ... }, 'files' => class ProcessWire\WireFileTools { ... }, 'mail' => class ProcessWire\WireMailTools { ... }, 'database' => class ProcessWire\WireDatabasePDO { ... }, 'db' => class ProcessWire\DatabaseMysqli { ... }, 'cache' => class ProcessWire\WireCache { ... }, 'modules' => class ProcessWire\Modules { ... }, 'procache' => class ProcessWire\ProCache { ... }, 'fieldtypes' => class ProcessWire\Fieldtypes { ... }, 'fields' => class ProcessWire\Fields { ... }, 'fieldgroups' => class ProcessWire\Fieldgroups { ... }, 'templates' => class ProcessWire\Templates { ... }, 'pages' => class ProcessWire\Pages { ... }, 'permissions' => class ProcessWire\Permissions { ... }, 'roles' => class ProcessWire\Roles { ... }, 'users' => class ProcessWire\Users { ... }, 'user' => class ProcessWire\User { ... }, 'session' => class ProcessWire\Session { ... }, 'input' => class ProcessWire\WireInput { ... }, 'buster' => class ProcessWire\ProCacheBuster { ... }, 'process' => class ProcessWire\ProcessPageView { ... }, 'page' => class ProcessWire\Page { ... }, 'options' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 15 0.0741 2336480 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 16 0.0741 2336480 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 17 0.0742 2357040 require( '/home/jlahijani/Sites/goodui.org/site/templates/tests.php ) .../TemplateFile.php:328 18 0.5461 4078344 ProcessWire\wireRenderFile( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = ??? ) .../tests.php:54 19 0.5461 4078344 ProcessWire\WireFileTools->render( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = [] ) .../Functions.php:517 20 0.5461 4080240 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 21 0.5461 4080240 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['recentTestsPerPage' => 20, 'pages' => class ProcessWire\Pages { ... }, 'tenPageArray' => class ProcessWire\PageArray { ... }, 'seenPageArray' => class ProcessWire\PageArray { ... }, 'segments' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 22 0.5462 4080656 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 23 0.5462 4080656 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 24 0.5462 4107336 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/recent-tests.php ) .../TemplateFile.php:328 25 1.7190 5529944 ProcessWire\wireRenderFile( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 9325; public $name = '395'; public $parent = '/tests/'; public $template = 'test'; public $number = 395; public $full_name = ''; public $tags = '5940'; public $metric_repeater = '(RepeaterPageArray) 9329|9331'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = ??? ) .../recent-tests.php:206 26 1.7191 5529944 ProcessWire\WireFileTools->render( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 9325; public $name = '395'; public $parent = '/tests/'; public $template = 'test'; public $number = 395; public $full_name = ''; public $tags = '5940'; public $metric_repeater = '(RepeaterPageArray) 9329|9331'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = [] ) .../Functions.php:517 27 1.7191 5531952 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 28 1.7191 5531952 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['test' => class ProcessWire\Page { ... }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 29 1.7191 5532368 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 30 1.7191 5532368 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 31 1.7192 5553064 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/test-kicker.php ) .../TemplateFile.php:328 32 1.7205 5554808 ProcessWire\urlFormatter( $url = '', $length = 20 ) .../test-kicker.php:7 33 1.7205 5554808 ucfirst( $string = NULL ) .../ready.php:521
Jakub Linowski Tested Pattern #52: How It Works In Test #395
In this experiment, a How It Works section was appended on a product detail page just above product reviews.
Test #394 on
Chaos.com
by
Velin Penev
Jan 29, 2022
Desktop
Product
Velin Penev Tested Pattern #113: More Or Fewer Plans In Test #394 On Chaos.com
In this experiment, a two plan pricing plan (standalone product with a higher collection set) was tested against a single plan one (only a collection set). Impact on clicks and total sales was measured.
Test #5 on
Busyteacher.org
by
Andrei Zakhareuski Tested Pattern #21: What It's Worth In Test #5 On Busyteacher.org
The variation included a simple extention of the headline to include the full dollar worth of a discounted bundle deal.
Test #122 on
Designlab.com
by
Daniel Shapiro
Jan 22, 2022
Desktop
Mobile
Product
Daniel Shapiro Tested Pattern #30: Authentic Photos In Test #122 On Designlab.com
In this experiment for an online design course, the variation had an extra section with student work previews. The previews were not clickable but were added just below the fold. Impact on leads was measured by potential students requesting a syllabus through an online form throughout the long landing page.
Test #392 on
by
( ! ) Deprecated: ucfirst(): Passing null to parameter #1 ($string) of type string is deprecated in /home/jlahijani/Sites/goodui.org/site/ready.php on line 521 Call Stack # Time Memory Function Location 1 0.0000 473512 {main}( ) .../index.php:0 2 0.0580 2282760 ProcessWire\Wire->__call( $method = 'execute', $arguments = [0 => TRUE] ) .../index.php:56 3 0.0580 2282760 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\ProcessPageView { }, $method = 'execute', $arguments = [0 => TRUE], $type = ??? ) .../Wire.php:484 4 0.0580 2283176 ProcessWire\Wire->_callMethod( $method = '___execute', $arguments = [0 => TRUE] ) .../WireHooks.php:952 5 0.0580 2283176 ProcessWire\ProcessPageView->___execute( $internal = TRUE ) .../Wire.php:416 6 0.0609 2297976 ProcessWire\ProcessPageView->renderPage( $page = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $request = class ProcessWire\PagesRequest { } ) .../ProcessPageView.module:114 7 0.0733 2332216 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../ProcessPageView.module:184 8 0.0733 2332216 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 9 0.0734 2334176 ProcessWire\Wire->__call( $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:1060 10 0.0734 2334176 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\PageRender { public $data = ['clearCache' => 1] }, $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }], $type = ??? ) .../Wire.php:484 11 0.0734 2334592 ProcessWire\Wire->_callMethod( $method = '___renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:952 12 0.0734 2334592 ProcessWire\PageRender->___renderPage( $event = class ProcessWire\HookEvent { public $data = ['object' => class ProcessWire\Page { ... }, 'method' => 'render', 'arguments' => [...], 'return' => NULL, 'replace' => FALSE, 'options' => [...], 'id' => 'Page:100.0:render', 'cancelHooks' => FALSE, 'when' => 'after'] } ) .../Wire.php:416 13 0.0740 2335128 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../PageRender.module:575 14 0.0740 2335128 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['wire' => class ProcessWire\ProcessWire { ... }, 'classLoader' => class ProcessWire\WireClassLoader { ... }, 'hooks' => class ProcessWire\WireHooks { ... }, 'config' => class ProcessWire\Config { ... }, 'notices' => class ProcessWire\Notices { ... }, 'urls' => class ProcessWire\Paths { ... }, 'log' => class ProcessWire\WireLog { ... }, 'sanitizer' => class ProcessWire\Sanitizer { ... }, 'datetime' => class ProcessWire\WireDateTime { ... }, 'files' => class ProcessWire\WireFileTools { ... }, 'mail' => class ProcessWire\WireMailTools { ... }, 'database' => class ProcessWire\WireDatabasePDO { ... }, 'db' => class ProcessWire\DatabaseMysqli { ... }, 'cache' => class ProcessWire\WireCache { ... }, 'modules' => class ProcessWire\Modules { ... }, 'procache' => class ProcessWire\ProCache { ... }, 'fieldtypes' => class ProcessWire\Fieldtypes { ... }, 'fields' => class ProcessWire\Fields { ... }, 'fieldgroups' => class ProcessWire\Fieldgroups { ... }, 'templates' => class ProcessWire\Templates { ... }, 'pages' => class ProcessWire\Pages { ... }, 'permissions' => class ProcessWire\Permissions { ... }, 'roles' => class ProcessWire\Roles { ... }, 'users' => class ProcessWire\Users { ... }, 'user' => class ProcessWire\User { ... }, 'session' => class ProcessWire\Session { ... }, 'input' => class ProcessWire\WireInput { ... }, 'buster' => class ProcessWire\ProCacheBuster { ... }, 'process' => class ProcessWire\ProcessPageView { ... }, 'page' => class ProcessWire\Page { ... }, 'options' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 15 0.0741 2336480 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 16 0.0741 2336480 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 17 0.0742 2357040 require( '/home/jlahijani/Sites/goodui.org/site/templates/tests.php ) .../TemplateFile.php:328 18 0.5461 4078344 ProcessWire\wireRenderFile( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = ??? ) .../tests.php:54 19 0.5461 4078344 ProcessWire\WireFileTools->render( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = [] ) .../Functions.php:517 20 0.5461 4080240 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 21 0.5461 4080240 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['recentTestsPerPage' => 20, 'pages' => class ProcessWire\Pages { ... }, 'tenPageArray' => class ProcessWire\PageArray { ... }, 'seenPageArray' => class ProcessWire\PageArray { ... }, 'segments' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 22 0.5462 4080656 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 23 0.5462 4080656 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 24 0.5462 4107336 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/recent-tests.php ) .../TemplateFile.php:328 25 1.9004 5760096 ProcessWire\wireRenderFile( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 9224; public $name = '392'; public $parent = '/tests/'; public $template = 'test'; public $number = 392; public $full_name = ''; public $tags = [...]; public $metric_repeater = '(RepeaterPageArray) 9228|9229'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = ??? ) .../recent-tests.php:206 26 1.9004 5760096 ProcessWire\WireFileTools->render( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 9224; public $name = '392'; public $parent = '/tests/'; public $template = 'test'; public $number = 392; public $full_name = ''; public $tags = [...]; public $metric_repeater = '(RepeaterPageArray) 9228|9229'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = [] ) .../Functions.php:517 27 1.9004 5762104 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 28 1.9004 5762104 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['test' => class ProcessWire\Page { ... }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 29 1.9005 5762520 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 30 1.9005 5762520 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 31 1.9005 5783216 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/test-kicker.php ) .../TemplateFile.php:328 32 1.9018 5784960 ProcessWire\urlFormatter( $url = '', $length = 20 ) .../test-kicker.php:7 33 1.9018 5784960 ucfirst( $string = NULL ) .../ready.php:521
Jakub Linowski Tested Pattern #122: Zigzag Layout In Test #392
In this experiment, paragraph style copy was reorganized into a zig zag layout with key sections being reinforiced with copy-as-image statements. Impact on adds-to-cart and sales was measured.
Test #385 on
Snocks.com
by
Samuel Hess
Nov 25, 2021
Mobile
Product
Samuel Hess Tested Pattern #63: Trust Seals In Test #385 On Snocks.com
In this experiment, a simple Amazon badge was added on a product page. The translated (Google) language read: "Since we founded snocks, our customers have always been our focus - we are constantly trying to develop further. That's why we're extremely proud that Amazon attracted attention and that they named us Sales Partner of the Year in 2019."
Test #382 on
Snocks.com
by
Samuel Hess
Oct 31, 2021
Desktop
Product
Samuel Hess Tested Pattern #43: Long Titles In Test #382 On Snocks.com
In this experiment, the variation contained a simple text change that described the quality of the product. According to Google Translate the text changed from "tight men's underpants" (control) to "are so comfortable that you don't feel them when you wear them" (variation).
Test #378 on
by
( ! ) Deprecated: ucfirst(): Passing null to parameter #1 ($string) of type string is deprecated in /home/jlahijani/Sites/goodui.org/site/ready.php on line 521 Call Stack # Time Memory Function Location 1 0.0000 473512 {main}( ) .../index.php:0 2 0.0580 2282760 ProcessWire\Wire->__call( $method = 'execute', $arguments = [0 => TRUE] ) .../index.php:56 3 0.0580 2282760 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\ProcessPageView { }, $method = 'execute', $arguments = [0 => TRUE], $type = ??? ) .../Wire.php:484 4 0.0580 2283176 ProcessWire\Wire->_callMethod( $method = '___execute', $arguments = [0 => TRUE] ) .../WireHooks.php:952 5 0.0580 2283176 ProcessWire\ProcessPageView->___execute( $internal = TRUE ) .../Wire.php:416 6 0.0609 2297976 ProcessWire\ProcessPageView->renderPage( $page = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $request = class ProcessWire\PagesRequest { } ) .../ProcessPageView.module:114 7 0.0733 2332216 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../ProcessPageView.module:184 8 0.0733 2332216 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\Page { public $id = 1020; public $name = 'tests'; public $parent = '/'; public $template = 'tests'; public $numChildren = 411; public $title = 'Tests'; public $urlSegment = 'screen'; public $data = ['title' => 'Tests', 'urlSegment' => 'screen'] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 9 0.0734 2334176 ProcessWire\Wire->__call( $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:1060 10 0.0734 2334176 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\PageRender { public $data = ['clearCache' => 1] }, $method = 'renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }], $type = ??? ) .../Wire.php:484 11 0.0734 2334592 ProcessWire\Wire->_callMethod( $method = '___renderPage', $arguments = [0 => class ProcessWire\HookEvent { public $data = [...] }] ) .../WireHooks.php:952 12 0.0734 2334592 ProcessWire\PageRender->___renderPage( $event = class ProcessWire\HookEvent { public $data = ['object' => class ProcessWire\Page { ... }, 'method' => 'render', 'arguments' => [...], 'return' => NULL, 'replace' => FALSE, 'options' => [...], 'id' => 'Page:100.0:render', 'cancelHooks' => FALSE, 'when' => 'after'] } ) .../Wire.php:416 13 0.0740 2335128 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../PageRender.module:575 14 0.0740 2335128 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['wire' => class ProcessWire\ProcessWire { ... }, 'classLoader' => class ProcessWire\WireClassLoader { ... }, 'hooks' => class ProcessWire\WireHooks { ... }, 'config' => class ProcessWire\Config { ... }, 'notices' => class ProcessWire\Notices { ... }, 'urls' => class ProcessWire\Paths { ... }, 'log' => class ProcessWire\WireLog { ... }, 'sanitizer' => class ProcessWire\Sanitizer { ... }, 'datetime' => class ProcessWire\WireDateTime { ... }, 'files' => class ProcessWire\WireFileTools { ... }, 'mail' => class ProcessWire\WireMailTools { ... }, 'database' => class ProcessWire\WireDatabasePDO { ... }, 'db' => class ProcessWire\DatabaseMysqli { ... }, 'cache' => class ProcessWire\WireCache { ... }, 'modules' => class ProcessWire\Modules { ... }, 'procache' => class ProcessWire\ProCache { ... }, 'fieldtypes' => class ProcessWire\Fieldtypes { ... }, 'fields' => class ProcessWire\Fields { ... }, 'fieldgroups' => class ProcessWire\Fieldgroups { ... }, 'templates' => class ProcessWire\Templates { ... }, 'pages' => class ProcessWire\Pages { ... }, 'permissions' => class ProcessWire\Permissions { ... }, 'roles' => class ProcessWire\Roles { ... }, 'users' => class ProcessWire\Users { ... }, 'user' => class ProcessWire\User { ... }, 'session' => class ProcessWire\Session { ... }, 'input' => class ProcessWire\WireInput { ... }, 'buster' => class ProcessWire\ProCacheBuster { ... }, 'process' => class ProcessWire\ProcessPageView { ... }, 'page' => class ProcessWire\Page { ... }, 'options' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 15 0.0741 2336480 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 16 0.0741 2336480 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 17 0.0742 2357040 require( '/home/jlahijani/Sites/goodui.org/site/templates/tests.php ) .../TemplateFile.php:328 18 0.5461 4078344 ProcessWire\wireRenderFile( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = ??? ) .../tests.php:54 19 0.5461 4078344 ProcessWire\WireFileTools->render( $filename = 'partials/recent-tests', $vars = ['recentTestsPerPage' => 20, 'currentTest' => NULL, 'pages' => class ProcessWire\Pages { }, 'tenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'seenPageArray' => class ProcessWire\PageArray { public $count = 0; public $items = [...]; public $selectors = '' }, 'segments' => [1 => 'screen', 2 => 'product']], $options = [] ) .../Functions.php:517 20 0.5461 4080240 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 21 0.5461 4080240 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['recentTestsPerPage' => 20, 'pages' => class ProcessWire\Pages { ... }, 'tenPageArray' => class ProcessWire\PageArray { ... }, 'seenPageArray' => class ProcessWire\PageArray { ... }, 'segments' => [...]] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 22 0.5462 4080656 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 23 0.5462 4080656 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 24 0.5462 4107336 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/recent-tests.php ) .../TemplateFile.php:328 25 2.0311 5929432 ProcessWire\wireRenderFile( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 8787; public $name = '378'; public $parent = '/tests/'; public $template = 'test'; public $number = 378; public $full_name = ''; public $tags = '8381'; public $metric_repeater = '(RepeaterPageArray) 8791|8792'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = ??? ) .../recent-tests.php:206 26 2.0311 5929432 ProcessWire\WireFileTools->render( $filename = 'partials/test-kicker', $vars = ['test' => class ProcessWire\Page { public $id = 8787; public $name = '378'; public $parent = '/tests/'; public $template = 'test'; public $number = 378; public $full_name = ''; public $tags = '8381'; public $metric_repeater = '(RepeaterPageArray) 8791|8792'; public $app = ''; public $url_ = ''; public $data = [...] }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE], $options = [] ) .../Functions.php:517 27 2.0311 5931440 ProcessWire\Wire->__call( $method = 'render', $arguments = [] ) .../WireFileTools.php:1482 28 2.0311 5931440 ProcessWire\WireHooks->runHooks( $object = class ProcessWire\TemplateFile { public $data = ['test' => class ProcessWire\Page { ... }, 'devices' => TRUE, 'screens' => TRUE, 'metricName' => FALSE] }, $method = 'render', $arguments = [], $type = ??? ) .../Wire.php:484 29 2.0312 5931856 ProcessWire\Wire->_callMethod( $method = '___render', $arguments = [] ) .../WireHooks.php:952 30 2.0312 5931856 ProcessWire\TemplateFile->___render( ) .../Wire.php:413 31 2.0312 5952552 require( '/home/jlahijani/Sites/goodui.org/site/templates/partials/test-kicker.php ) .../TemplateFile.php:328 32 2.0325 5954296 ProcessWire\urlFormatter( $url = '', $length = 20 ) .../test-kicker.php:7 33 2.0325 5954296 ucfirst( $string = NULL ) .../ready.php:521
Jakub Linowski Tested Pattern #119: Unselected Or Selected Defaults In Test #378
Here we have an experiment with a variation that preselected an option for a club duration. The control required customers to first express the choice for how many months they would like to order a product for. Whereas the variation defaulted to 12 months from the beginning.
Impact on adds-to-cart and sales was measured. The experiment unfortunately had to be stopped early due to another embedded variation that was performing poorly. And so it does not have many transactions.